Did you know that, according to statistics, in 2020/2021, around 166.63 million 60-kilogram bags of coffee were consumed worldwide? Meeting up for coffee has become people’s favourite way of hanging out and catching up. That’s especially true during warm months when they can sit outdoors at a coffee place or pick up their favourite brew to-go so they can fuel up whilst running errands. Starting a coffee shop business can be very lucrative and personally rewarding because you’ll know that you’re helping people connect, put them in a better mood and spread joy with only one cup of freshly brewed coffee. If you’re planning to start your coffee business, here’s where you need to start.
Gather all the information about a coffee shop business
First and foremost, you’ll need to learn more about what a coffee business entails. Do you have a friend or an acquaintance who owns a coffee business and can show you the ropes? If not, just ask around online. From public social media groups to blogs, there’s plenty of people willing to share their experiences and help you stay on the right track. Do your research on necessary licenses and certificates you need to own. Some of the important ones include a food service license, liquor license, general business license or permit, and a food handler permit for employees.
Create a business plan
The next step will require you to create a detailed business plan. Stating your budget, what kind of business entity (like the LLC) you will operate under, your long-term goals, local market analysis and a marketing plan are just some of the necessary business plan points that you’ll need to know in order to start and run a successful business. You’ll have a trusted guide through each stage of developing and managing your coffee shop. On top of that, a detailed business plan will serve as a road map for how to structure, run, and grow your new business.
Go location hunting
Have you thought about where your coffee shop should be located? If not, that’s what you need to do next. Unless you already have a few ideas in mind, start going around town and check out potential hits. Always check for parking availability, distance from schools, universities, other businesses and competition. You’ll need an attractive location that will bring in new customers and make them feel comfortable during every visit. If the location has a view of the ocean, river, or park. If it’s on the rooftop with a majestic backdrop of the skyline, you’ve got yourself a winning combination.
Create a vision board for your interior design
Once the location is set, you’ll need to start thinking about the interior design. Start by creating a vision board and throwing on it everything that you like. From colours of the walls and floors to various types of furniture pieces, chairs, tables, wood types. Make sure you pick out modern and comfortable furniture so your customers will stay long and always come back. You will find affordable and trendy Bentwood chairs for sale that will fit seamlessly into any coffee shop design. Feel free to browse through Pinterest and pin all the colour palettes that you like, take it to the interior designer and wait for the magic to happen.
Consider the unique element for your coffee shop
Coffee will be your main product, but your coffee shop needs a little extra kick to attract more customers every day and become everyone’s favourite place to hang out. That’s why you’ll need something to make you stand out from the competition. Whether it’s a special recipe for homemade cakes and biscuits, or it’s a weekly offer – make sure you always think of ways to make your coffee shop unique and attractive to customers.
Spread the word about your coffee heaven
Once you’ve got all set up, it’s time you let everyone know that you’ve started a coffee shop business. Creating accounts on social media is one f the best ways to start. Start your advertising before you open the coffee shop and have special offers during the opening day. What’s more, you can have a weekly offer during your opening week and allow everyone to sample your coffee at reduced prices, and make every 50th cup of coffee free, for instance. Create video teasers, hand out flyers and let everyone in the neighbourhood and around town know that the new coffee shop is arriving.
Starting a business will not be easy. However, if you do your research well and make sure you know all the information before you make any fundamental steps, your coffee shop will be up and running in no time.